About Tulum, Mexico

4.4 (20 reviews)
Tulum, Mexico is famous for its striking coastline where powdery white sand meets the turquoise Caribbean Sea, creating one of the most photogenic beachfronts in the world. Once a sleepy backpackers’ hideaway, Tulum now attracts travelers seeking stylish eco-resorts, bohemian boutique hotels, and a laid-back yet upscale vibe unlike anywhere else on the Riviera Maya. The combination of jungle, sea, and ancient Mayan ruins gives Tulum its deeply distinctive character.

A visit to Tulum is never complete without exploring the Tulum Archaeological Zone, where centuries-old Mayan temples stand dramatically on cliffs above the water. Spend your days swimming in crystalline cenotes, discovering the Sian Ka’an Biosphere Reserve, or wandering the open-air shops and galleries along the hotel zone. Wellness enthusiasts flock to Tulum for world-class yoga retreats and spa experiences, while foodies indulge in a thriving scene ranging from beachside taco stands to innovative, farm-to-table Mexican cuisine.

The atmosphere in Tulum balances rustic charm with modern comforts. Expect barefoot mornings on the sand, afternoons cycling to hidden jungle eats, and evenings under the stars listening to live music or sipping artisanal cocktails. The eco-conscious ethos is strong: many hotels use solar power, compost toilets, and support local communities. You’ll notice Tulum’s creative spirit everywhere, from jungle art installations to handcrafted décor in restaurants and boutiques.

Getting around is easy, with bike rentals and taxis, though the main beach strip and town (Pueblo) are several kilometers apart. Accommodations range from beachfront cabanas to high-end resorts and hostels. Tulum’s dining is a highlight, with everything from vegan cafés to authentic Yucatán fare. ATMs and shops are in town, and while most places accept cards, carrying some peso cash is wise for smaller vendors or taxis.

The best time to visit is from November to April when weather is warm and dry, though this is also the busiest and most expensive. Avoid September and October if you want to miss hurricane season. Insider tip: visit cenotes early in the morning for serene swims, and reserve top restaurants a week ahead—demand can be high, especially in peak months.

Expected Weekly Budget

$800–$1200 USD (per person, excluding flights)

Known For

Things to Do

  • Swim and sunbathe on Tulum’s beaches
  • Explore the Tulum Ruins overlooking the Caribbean
  • Float or kayak in the Sian Ka’an Biosphere Reserve
  • Snorkel or dive in cenotes like Gran Cenote or Dos Ojos
  • Experience a yoga class or wellness retreat
  • Bike along the jungle road and visit boutique shops
  • Enjoy fresh seafood and Mexican cuisine at beachfront restaurants
  • Take a day trip to nearby Coba or Akumal

Notable Sites

  • Tulum Archaeological Site
  • Sian Ka’an Biosphere Reserve
  • Gran Cenote
  • Cenote Calavera
  • Playa Paraíso
  • Tulum Beach Road (Zona Hotelera)
  • Casa Malca
  • Laguna Kaan Luum

General Advice

Come to Tulum with an open mind and a flexible itinerary—this destination invites you to slow down and discover hidden corners at your own pace. Bring biodegradable sunscreen and mosquito repellent, as many protected areas enforce eco-friendly regulations. Booking accommodations and popular restaurants several weeks ahead is recommended in high season. While English is widely spoken, learning a few Spanish phrases will go a long way and enrich your experience with local vendors and communities.

Security & Safety

Tulum is generally safe for tourists, but take typical travel precautions. Don’t leave valuables unattended at the beach, and use ATMs inside banks or reliable stores. Stick to main roads and avoid isolated areas at night, especially if cycling or walking between town and the beach. If renting a car or scooter, drive carefully and be cautious of speed bumps. Always respect protected natural areas—local authorities enforce fines for environmentally harmful behaviors.

Travel Tips

  • Rent a bike for easy transportation between beach and town.
  • Carry cash in small denominations for taxis and cenote entrances.
  • Book cenote, tour, or restaurant reservations in advance during high season.
  • Pack light, breathable clothing and a swimsuit—Tulum’s atmosphere is very casual.
  • Bring a reusable water bottle; filtered water is available at most hotels.
  • Be mindful of eco-friendly guidelines in hotels and natural reserves.
  • Plan to disconnect; internet is often spotty in the beach zone.
  • Arrive at popular sites early to enjoy fewer crowds and better light for photos.

Similar Destinations

Photo Gallery

Traveler Comments

Nina J. 4.5
Visited in March 2024
We spent five days in Tulum and honestly didn’t want to leave. Our mornings started with yoga on the beach and the afternoons were all about cenotes and tacos. Wish we’d stayed closer to the town for more food options at night, but the beachside vibe is unbeatable.
Marcus W. 4.0
Stayed in December 2023
The Tulum ruins are stunning, especially in the early morning before the crowds show up. It felt magical walking the cliffs with the waves crashing below. Prices are definitely higher than I expected, but the scenery made up for it.
Lucía V. 5.0
Traveled here in February 2024
Absolutely loved every minute—especially snorkeling in Gran Cenote. The water is so clear and the jungle feels alive. Found some great vegan cafés in town too. Planning to bring my family next time!
Oliver S. 3.5
Visited in May 2023
Tulum is gorgeous, but the sargassum seaweed was a problem during our visit. Still, swimming in the cenotes and exploring Sian Ka’an made the trip worthwhile. Bike rentals made it easy to get around, though traffic near the hotel zone can get busy.
Amrita B. 4.5
Traveled here in April 2024
Ideal for a romantic trip! We loved all the eco-friendly hotels and intimate beachfront dinners. There’s a relaxed, artsy energy everywhere. Only wish there were more affordable places along the beach.
James K. 5.0
Visited in January 2024
My wife and I spent our anniversary here and it couldn’t have been more perfect. The ruins, the nature reserve, fresh ceviche on the beach—fantastic mix of adventure and relaxation. Would recommend coming during the dry season for perfect weather.
Sofía M. 4.0
Stayed in August 2023
Traveled solo, really enjoyed the relaxed vibe and meeting other travelers at my hostel. Some of the bars get loud at night, but there are peaceful spots if you look for them. The cenotes are a must!
Julia T. 5.0
Visited in November 2023
This was our first family trip to Tulum and our kids are already asking to go back! They loved swimming in Cenote Calavera and we all had fun biking to Playa Paraíso. Super friendly locals made us feel welcome.
Kiran D. 4.5
Traveled here in February 2024
I’m big on food, and Tulum did not disappoint. Everything from ceviche in rustic shacks to upscale Mexican tasting menus. Worth braving crowds for the Tulum Ruins—just go at opening time.
Maya F. 4.0
Visited in June 2024
I was blown away by the Sian Ka’an Biosphere tour—saw dolphins, turtles, and mangroves. Tulum town has cute coffee shops and artisan markets, just wish there was a better way to get between town and the beach late at night.
Carlos G. 5.0
Stayed in December 2023
Tulum’s beach is everything you imagine—soft sand, clear water, chill music playing everywhere. I particularly liked the eco-hotel we chose, felt good to support something sustainable. Will come back for sure.
Emily Y. 4.5
Visited in April 2024
Yoga, healthy food, sunshine—Tulum is my happy place. Found amazing artisan markets and came home with beautiful souvenirs. Can get a bit expensive, but worth every peso for the experience.
Anil R. 4.0
Traveled here in October 2023
Rain put a damper on a couple of afternoons, but we just relaxed with cocktails at a beachfront bar. Exploring the jungle on a rented scooter was a highlight. The nightlife scene is surprisingly lively too.
Samantha P. 3.5
Visited in July 2023
Not sure if it was the season or timing, but too much seaweed on the shore during my visit. I did find some empty stretches further north, and the food was consistently good. Loved the massive art installations by the beach!
Marco L. 5.0
Stayed in March 2024
We went for my friend’s bachelor party—great mix of wild nights and quiet mornings. Sian Ka’an tour was the best part, and the beach clubs were next level. Highly recommend booking activities in advance.
Lena H. 4.5
Traveled here in January 2024
Tulum made it so easy to unplug and unwind. I spent hours reading in a hammock by the water. Be prepared for spotty WiFi, but honestly, that was a blessing for me!
Jean-Paul E. 4.0
Visited in February 2024
Loved the mix of ancient history and modern eco-luxury. The hotel staff were so helpful arranging tours to both Mayan ruins and cenotes. Bring cash for taxis—learned that the hard way!
Zara S. 5.0
Traveled here in June 2024
Had a blast discovering new places every day. The art, the food, the laid-back beach energy just clicked for me. If you go, don’t skip the lagoon at Kaan Luum—it’s unreal.
Adrian N. 4.5
Visited in November 2023
My partner and I loved every meal we had in Tulum, from food trucks to fine dining. Exploring the hotel zone on bikes at sunset was just magical. Can get busy, so try to visit outside major holidays.
Hiroko M. 4.0
Traveled here in December 2023
I came from Japan and found Tulum peaceful and welcoming. The blend of jungle and ocean is unique—so many beautiful cenotes. Mosquitoes are strong, so bring good repellent!