Seoul, South Korea’s energetic capital, effortlessly blends centuries-old traditions with a futuristic cityscape. It’s a place where you can wander between modern skyscrapers and historic palaces in a single afternoon. The city captivates visitors with its lively neighborhoods, innovative cuisine, and a palpable sense of creativity that spills from fashion boutiques to bustling street food markets.
Exploring Seoul’s main attractions is an adventure in itself. Gyeongbokgung and Changdeokgung Palaces evoke the splendor of Korea’s past, while neighborhoods like Insadong and Buckchon Hanok Village offer glimpses of traditional architecture amid contemporary life. Shoppers flock to the expansive Myeongdong district or the underground COEX Mall, and nightlife seekers enjoy everything from pulsing K-pop clubs to lantern-lit soju bars in Hongdae and Itaewon.
Culture is everywhere, from spectacular street art and design museums to hanbok rentals and lively local festivals. Food plays a huge role in daily life—try sizzling Korean BBQ, late-night tteokbokki at Gwangjang Market, or sample sweet treats at quirky cafés in the Garosu-gil area. Despite its size, Seoul feels welcoming and safe, with efficient public transit whisking you between attractions and friendly locals always ready to help lost travelers.
Getting around is simple thanks to the clean, bilingual subway system. Accommodation ranges from luxury hotels in Gangnam to cozy guesthouses in traditional hanok neighborhoods, and there are plenty of options to fit every budget. Whether you’re here for the shopping, food, pop culture, or history, each district has something unique to offer.
Spring and autumn are considered the best times to visit Seoul, offering pleasant weather and spectacular displays of cherry blossoms or autumn foliage. Make sure to bring comfortable shoes—this is a city best enjoyed on foot, with surprises tucked around every corner.
Exploring Seoul’s main attractions is an adventure in itself. Gyeongbokgung and Changdeokgung Palaces evoke the splendor of Korea’s past, while neighborhoods like Insadong and Buckchon Hanok Village offer glimpses of traditional architecture amid contemporary life. Shoppers flock to the expansive Myeongdong district or the underground COEX Mall, and nightlife seekers enjoy everything from pulsing K-pop clubs to lantern-lit soju bars in Hongdae and Itaewon.
Culture is everywhere, from spectacular street art and design museums to hanbok rentals and lively local festivals. Food plays a huge role in daily life—try sizzling Korean BBQ, late-night tteokbokki at Gwangjang Market, or sample sweet treats at quirky cafés in the Garosu-gil area. Despite its size, Seoul feels welcoming and safe, with efficient public transit whisking you between attractions and friendly locals always ready to help lost travelers.
Getting around is simple thanks to the clean, bilingual subway system. Accommodation ranges from luxury hotels in Gangnam to cozy guesthouses in traditional hanok neighborhoods, and there are plenty of options to fit every budget. Whether you’re here for the shopping, food, pop culture, or history, each district has something unique to offer.
Spring and autumn are considered the best times to visit Seoul, offering pleasant weather and spectacular displays of cherry blossoms or autumn foliage. Make sure to bring comfortable shoes—this is a city best enjoyed on foot, with surprises tucked around every corner.
Expected Weekly Budget
$800–$1200 USD (per person, excluding flights)
Known For
Things to Do
- Stroll through the grounds of Gyeongbokgung Palace
- Shop and snack in the buzzing streets of Myeongdong
- Experience street food and vintage finds at Gwangjang Market
- Explore the art galleries and tea houses in Insadong
- Visit the futuristic Dongdaemun Design Plaza
- Hike up to N Seoul Tower for panoramic city views
- Wander the traditional Bukchon Hanok Village
- Enjoy nightlife and live music in Hongdae
Notable Sites
- Gyeongbokgung Palace
- N Seoul Tower
- Bukchon Hanok Village
- Changdeokgung Palace
- Dongdaemun Design Plaza
- Myeongdong Shopping Street
- Gwangjang Market
- COEX Mall and Starfield Library
General Advice
Seoul is a vibrant, energetic city that rewards curious explorers. The subway system is exceptionally efficient and covers most city sights, making it ideal for visitors to use public transport rather than rely on taxis. English is spoken in tourist areas, but having some basic Korean phrases or a translation app can be helpful, especially in local markets. Seoul is generally safe both day and night, and solo travelers will find it easy to meet people or join city tours.
Security & Safety
Violent crime is rare in Seoul, but like any large city, pickpocketing can happen in especially crowded places such as markets or night districts. Always keep an eye on your belongings, especially in shopping areas and on public transport. Be mindful of overindulging in nightlife spots—drink spiking is uncommon but always watch your drink. Petty scams are rare, but use official taxis or ride-hailing apps to avoid fare disputes.
Travel Tips
- Purchase a T-money card for easy public transit access.
- Download a Korean translation app for menus and navigation.
- Try street food from reputable stalls for both hygiene and taste.
- Stay in different neighborhoods to experience various city vibes.
- Check whether major sites are closed on Mondays (some palaces and museums are).
- Seoul tap water is safe to drink; bring a reusable water bottle.
- Carry cash for markets and small eateries, as not all accept cards.
- Public Wi-Fi is widely available but consider a local SIM for navigation.
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Traveler Comments
Visited in May 2024
Seoul amazed me with its mix of old and new. I spent hours wandering around Bukchon Hanok Village and then ended my day shopping in Myeongdong. The food culture was a standout—kimchi jjigae at a local restaurant was unforgettable!
Traveled here in March 2024
The energy in Hongdae at night is wild—so many street performers and cool bars. I felt really safe walking around, even late. Only thing is, some places get super crowded on weekends.
Stayed in September 2023
As someone who loves history, touring Gyeongbokgung Palace and the smaller Changdeokgung Palace was a dream. Public transport made it easy to get everywhere, though navigating the subway at rush hour was intense!
Visited in April 2024
Cherry blossom season here is incredible! We took tons of photos in Yeouido Park and had the best fried chicken and beer by the river. Prices in tourist areas can be high, but street food helps balance the budget.
Stayed in January 2024
The COEX Mall and the huge Starfield Library blew me away. My kids loved Lotte World too—so much fun for families. Everyone we met was friendly and helpful, even with the language barrier.
Visited in October 2023
N Seoul Tower at sunset gave us amazing city views. Eating BBQ in Gangnam with locals was a highlight. Only regret is not staying longer to explore more neighborhoods.
Visited in July 2024
Seeing my hometown through tourist eyes was fun! I recommend trying the hanbok experience in Insadong and exploring street art in Ihwa Mural Village. Summer can be humid, so plan indoor activities for hot afternoons.
Traveled here in December 2023
Winter in Seoul is chilly but magical, especially with the holiday lights in Myeongdong. We had spicy rice cakes to keep warm. Some museums close earlier than expected in winter—check hours ahead.
Visited in June 2023
Great sights and food, but the crowds during festival season were a bit much for me. That said, I loved the street food at Gwangjang Market and wandering around Itaewon in the evenings.
Stayed in August 2023
Took my parents, and they adored the gardens at Changdeokgung Palace. Metro signs in English helped, and the air conditioning on the subway was much needed during summer heat.
Visited in February 2024
Had fun shopping for skincare in Myeongdong and exploring K-pop culture. Stayed in a hanok guesthouse for an authentic experience. Food everywhere was delicious, especially the late-night convenience store snacks.
Traveled here in October 2023
Insadong was my favorite—so many little galleries and tea houses. People watching in the parks is also underrated. The city felt really clean and welcoming overall.
Visited in November 2023
Seoul was even more dynamic than I expected, with lots of street performers and events. I’d like to see digital payments accepted more widely at small stalls, but otherwise very traveler-friendly.
Stayed in March 2024
Booked a hanbok rental and visited Gyeongbokgung—such an iconic cultural experience. My partner and I loved hopping between little cafés in Garosu-gil. Spring weather was perfect for exploring on foot.
Traveled here in May 2024
Sat by the Han River with friends and joined locals for a picnic. Easy to meet other travelers in hostels, but nightlife areas like Itaewon can get noisy for light sleepers.
Visited in April 2023
Loved the market scene and buying gifts for family. Some parts felt a bit commercialized, but the traditional culture in areas like Bukchon and Insadong balanced it out.
Traveled here in August 2024
The city’s digital side is impressive—everything from subway apps to contactless payments works so smoothly. The design plaza was a cool surprise, with exhibits changing regularly.
Visited in September 2023
I was surprised by how green the city is—lots of parks and hiking trails. Did a quick hike up Namsan and took in the skyline from the top. Felt really safe traveling solo.
Stayed in December 2023
Seoul in winter means lots of coffee shops and street snacks. I really enjoyed the Starfield Library—it’s stunning! Some areas are hilly, so pack good shoes.
Visited in July 2023
Family trip with teens—everyone found something to love, from K-pop shopping to exploring palaces. The ease of getting around was a huge plus. Would come back for sure.
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